Hello, I live in Scottsdale and work as a designer at ASU. Here are some of my recent projects.
Research Campaign
Problem:
An ongoing project to raise public awareness about ASU’s primary research sectors.
Solution:
Create an eye-catching campaign complete with print collateral, digital ads, complimentary swag, and social posts.
Tools:
Illustrator and After Effects
My Role:
So far, I have designed a poster, t-shirt, and supporting animations for social posts.
Lab Coat Optional Podcast
Problem:
To inform the Arizona public about ASU’s research initiatives via a podcast with powerful brand positioning.
Solution:
Coordinate with the podcast host to design a brand that aligns with ASU’s existing brand standards.
Tools:
Illustrator and Photoshop
My Role:
I designed a full-color logo, one color logo, icons, assets, textures, and social templates.
Arizona Water Innovation Initiative Brochure
Problem:
To promote Arizona Water Innovation Initiative’s projects to the public, industry partners, and donors.
Solution:
Coordinate with the content writers and stake-holders to create a brochure for print and digital publication while maintaining ASU brand standards.
Tools:
InDesign, Illustrator, Photoshop, ASU Print Lab
My Role:
I designed the layout, made edits, and managed the print production and digital publication.
Cybersecurity Story on ASU News
Problem:
To raise public awareness of cybersecurity threats by driving traffic to a story on ASU News.
Solution:
Create a custom set of illustrations and animations to accompany the story and to be published across various social media platforms.
Tools:
Illustrator, Photoshop, After Effects
My Role:
I illustrated, animated, and exported the entire set of graphics.
Knowledge Enterprise Year in Review
Problem:
To raise awareness of the many accomplishments supported by the Knowledge Enterprise.
Solution:
Coordinate with the content writers and photographer to present the information in an organized and appealing manner to a wide audience for print and digital publication.
Tools:
InDesign, Photoshop, Illustrator, ASU Print Lab, ISSUU
My Role:
I designed the layout, made edits, and managed the print production and digital publication.